Hello, I'm Fabian

Experience

1. 2023 - present

   IT MANAGER

   Hannover Fairs México

   On-site • Full Time

   Part of an innovative team focused on contributing to economic development of companies through organizing fairs and B2B business platforms.

   Responsibilities

   • End-to-end responsibility for cloud infrastructure, including design, configuration, maintenance and optimization of web servers and critical services.
   • Development and maintenance of websites for technology fairs, focused on conversion and digital campaigns (landing pages, microsites, SEO and performance).
   • Programming of internal web platforms for B2B event operations.
   • Implementation of in-house registration systems for visitors, eliminating dependence on external providers.
   • Development of custom e-commerce solutions for ticket sales, premium conferences, and additional event services.
   • Creation of a comprehensive platform for exhibitors, enabling stand and additional services payment, furniture rental, exhibitor badge management, design and implementation of a premium program administration module, exposing information through a REST API consumed by the public visitor site, allowing real-time synchronization and visualization of changes.
   • Development of a badge scanning system for immediate lead capture, real-time access to visitor contact information, implementation of a matchmaking system connecting exhibitors and visitors based on interests and business profile.
   • Management of domains, DNS, SSL certificates, firewalls and email services.
   • Automation of internal processes to improve operational efficiency of the sales and events team.
   • Salesforce Marketing Cloud Implementation, configuration, and optimization of the platform for digital marketing strategies; campaign management in Email Studio and Web Studio; automation and journey design in Journey Builder; asset management in Content Builder; and performance analysis using Analytics Builder. Einstein AI application for advanced segmentation, personalization, and conversion optimization.
   • Microsoft 365 & Admin Center - Management of enterprise environments in Microsoft 365, including user management, licenses, domains, and security policies from the Microsoft 365 Admin Center. Configuration of services such as Exchange Online, Teams, SharePoint, and OneDrive, as well as support for governance, compliance, and optimizing organizational productivity.

   Achievements

   • Designed and implemented a proprietary digital platform for B2B events, centralizing registration, payments, stand contracting and lead generation.
   • Reduced operational costs by eliminating external providers through custom-built internal solutions.
   • Enhanced exhibitor and visitor experience through 100% digital and self-service processes.
   • Implemented scalable and secure cloud infrastructure, supporting high traffic peaks during events.
   • Increased commercial efficiency by enabling exhibitors to close sales and capture leads in real-time.
   • Integrated technological solutions connecting marketing, sales and operations into a single platform.
   Astro Next.js JavaScript React Node.js MySql AWS TypeScript Microsoft 365 & Admin Center Salesforce Marketing Cloud

   Vision

   To become the leading company in Latin America in the organization of fairs and B2B business platforms with a focus on results, quality and excellence.

2. 2019 - 2023

   IT and DS Coordinator

   Difraxion

   On-site • Full Time

   We are an innovation, communication and technology group that designs experiences and enhances your ideas.

   Responsibilities

   • As a project leader responsible for creating solutions through development tools for businesses, I love being able to translate client requirements or project objectives into programming code using programming languages ​​such as HTML, CSS, JavaScript, and specific frameworks or tools to achieve the goal.
   • I manage and maintain the technical and operational aspects related to domains and web hosting infrastructure. This includes console management in various development environments and operating systems, installation of SSL security certificates, firewall management, port administration to the internet or to a specific IPv4 range or address, static public IPs, DNS record management, configuration and administration of dedicated email services, ensuring domains are correctly registered and renewed on time, and managing and configuring hosting servers to guarantee websites are available and functioning optimally.
   • I design, implement, and manage digital signage systems in various environments, including retail stores, shopping malls, businesses, airports, hotels, and other public spaces. I utilize hardware and software components to create efficient and effective digital signage solutions and manage specific content management systems (CMS) to remotely control and update content.

   Achievements

   • Implemented AWS infrastructure to improve performance and security using Lightsail, EC2, Route53, AWS SES, IAM
   • Developed applications for interactive touch kiosks using APIs and SDKs for internal communication screens
   • SEO optimization and best practices to improve website performance
   • Implemented streaming services to enhance user experience in live event platforms,
   • Implemented Microsoft 365 for Business services to improve the productivity and performance of my colleagues.
   • Received Axion Man recognition for best performance and productivity.
   AWS (Lightsail, EC2, Route53, SES, IAM) JavaScript APIs & SDKs Vimeo Vmix Teams Zoom

   Period of professional growth where I transitioned from developer to technology project coordinator.

3. 2016 - 2019

   Frontend and Backend Developer

   Difraxion

   On-site • Full Time

   Somos un grupo de innovación, comunicación y tecnología que diseña experiencias y potencializa tus ideas.

   Responsibilities

   • Corporate website development
   • Development of optimized landing pages for Facebook campaigns
   • Cloud server administration with digital signage systems focused on internal communication solutions

   Achievements

   • Developed websites and landing pages using Codeigniter for advertising campaigns
   • Implemented online stores using WordPress, PrestaShop and Shopify
   • Learning and management of digital signage systems with CMS software Cayin, BrightSign and MagicInfo
   PHP Codeigniter WordPress PrestaShop Shopify HTML5 CSS JavaScript CMS (Cayin, BrightSign, MagicInfo)

   Full stack web development experience with focus on e-commerce and digital marketing.

4. 2015 - 2016

   Frontend Developer

   High View

   On-site • Full Time

   We are an IT company that believes in your dreams, we help you turn them into reality with technological knowledge, creativity and attitude.

   Responsibilities

   • Optimize websites and multimedia content for better browser performance, provide remote technical support to clients.
   • Support email and VoIP services.
   • Develop websites based on client requirements.

   Achievements

   • Developed a portal for design and digital marketing process control
   • Improved performance of multiple websites by applying MVC
   HTML5 CSS JavaScript PHP MVC Architecture

   Early professional experience in web frontend development.

5. 2014 - 2015

   Developer Intern

   Presidency of León

   On-site • Part Time

   Professional internship applying self-taught web development knowledge and municipal platform updates.

   Responsibilities

   • Reporting and testing of the SIMEL platform
   • Support for shared devices on the network
   • Reporting of public investment expenditures

   Achievements

   • Participated in the update of the SIMEL platform (Municipal Measurement and Evaluation System of León)
   • Application of best practices in web development
   HTML CSS JavaScript PHP

   Professional start in web development as an intern at a government institution.